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Beauty Industry

Unilever Uses AI for Product Development

Using AI means development is five times faster, Unilever says.


Unilever is using AI for product development—specifically, the company is using the technology to create performance-boosting enzymes for use in home care products. 

Using AI means faster results, and the development is being done in “record-time,” Unilver states.The company is partnering with Arzeda on the project. 

Unilever and Arzeda have developed new enzymes with increased stability, performance and sustainability benefits for cleaning and laundry products in just 18 months, which is five times faster than previous enzyme development.

The new enzymes are a key stain-fighting ingredient in household products. They could halve the number of ingredients currently needed to deliver effective cleaning.

Peter ter Kulve (shown above), Unilever Home Care President, says, “As part of Unilever’s Clean Future strategy, we’re investing in cutting-edge technologies to develop the next generation of sustainable, high-performance cleaning products. The progress made in just 18 months with Arzeda’s Intelligent Protein Design Technology shows how the convergence of Artificial Intelligence and biology is a game-changer for an industry like home care.” 

What’s next for AI in beauty? We can’t wait to find out. 

Photo above via Unilever Clean Future

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